On the eve of my 33rd birthday, I am SO incredibly excited to announce the launch of my children's wear line, Wild Sundays. This is a project that I have been working tirelessly on for the past year. From late nights between being a new mom and my real job - it's a passion that I have kept relatively private and I'm finally ready to show YOU and the world!
Wild Sundays is a resort and loungewear line for creative kids between 0-3 years old. Custom designed prints on the most loved basics - pajamas, rompers, t-shirts, bloomers and swaddles. Small batch runs and many of the pieces made of organic cotton.
I've used a variety of mediums to express myself throughout the years. First, there were the tattoos and crazy hair colors. Then it was expressing my creativity through videos, filming and editing weddings (Lovebrain is still shucking out 70+ weddings annually!) and now as a new mama, I have discovered this new muse and inspiration through my baby, Felix. Being able to express myself through fashion has opened a whole new exciting door. I am so proud of what this first collection has become and I'm just hoping someone out there loves what I have made (fingers crossed!).
I cannot talk about Wild Sundays without acknowledging the beautiful community of women that have come together to help me make this idea come to life. It's truly a girl-power movement! From talented female illustrators in London and New York to mother-led manufacturing in Bali and the countless mothers in Singapore that have offered up their adorable kiddos for the Wild Sundays photoshoots in my house and around my yard. Oh, and huge shout out to my Mother-In-Law who is "Shipping Headquarters" in the USA while I'm here in Singapore. I'm so thankful to all of these women who have supported me through this process.
SO! With that being said, I am turning to you, Social Media community. My website is LIVE! The online shop is OPEN! And I am selling my first collection starting today! I'd love for you to visit shopwildsundays.com and take a look around at what we've made! If you see something you like and decide to purchase it - seriously, THANK YOU. That is a huge honor. Thank you for taking the time to support me, support small business, and support this little idea that I had when I was 9 months pregnant and ready to pop.
Want to get involved?! I am looking for collaborations and stockists! Do you know an independent children's shop that might be interested in a new small brand? Do you know an "Instagram famous" mama + baby duo that is open to teaming up with Wild Sundays? We are wholesaling and teaming up with influencers now. Please send any and all ideas our way! We are small and nimble. Let's chat if you have an idea!